Any business in 2024 needs a CRM for success, as we can see from the statistics from startups.co.uk, 91% of medium-sized businesses with 10 or more employees use CRM systems.
Gone are the days of keeping large diaries to maintain customer information. Now you can bring up all the customer information you want in one click. The same goes for the real estate business. So today, we’ll look at the top four CRMs that can boost your real estate business in 2024.
Let’s start by learning what a real estate CRM is.
What is Real Estate CRM Software?
Similar to any other CRM, real estate CRMs help you convert customers into long-term leads by automating the process. As a result, your salespeople save time which they would have used up sending emails and scheduling appointments. A real estate CRM identifies opportunities that you can use to upsell investment-worthy properties to investors and clients.
What are the Benefits of a Real Estate CRM?
The following are the benefits of having a real estate CRM for your business.
1. Improved lead management
The real estate CRM organizes your leads according to each stage of the marketing funnel. As a result, your experts can easily nurture these leads using the right marketing efforts.
2. Enhanced followups with customers
CRMs automate tasks such as sending out emails for drip campaigns, which results in fast and easy follow-ups with customers.
3. Boosted sales
By automating tasks, a real estate CRMensures that your representatives spend more time closing deals, rather than completing administrative tasks.
4. Data-backed decision making
CRMs are a valuable source of data, and by combining both data and AI-based analytics, they prove to be a great source of information, also processing it further to provide more insights about the data from different aspects.
Thus, using a real estate CRM has numerous benefits for your business. Now we’ll look at the top CRMs for real estate. So stay tuned and keep reading.